P.05 → Meta Adweek
Meta
Adweek
Role: Graphic Designer
Agency: MKG
We invited marketers to step through the screens and “live” an immersive case study that highlighted a real business’ success story. Centering our experience around DEZI’s dynamic product launch across IG, we showcased how DEZI authentically connects with their audience to build a community of brand devotees, yielding impressive results.
Taking guests on an unforgettable physical journey we transformed the digital into the physical through unexpected reveals, interactive sets, and real life content creators.
This multi-sensory and theatrically inspired experience showed marketers the power of what happens when businesses Meet Meta.